Creating a Winning Logo Presentation

Most recently I have been working on a logo for my favorite kind of client, a non profit organization! They are doing amazing work in Haiti helping build the community and environment around a small village in the mountains. A few years ago when I went to Haiti this was the organization that I worked through. If you would like to learn more about the work they are doing you can check out their website here: http://www.haitianartisans.com/.

Usually I like to present my ideas to clients in person. You get a chance to really talk about why you make the decisions you did and the client can ask you loads of questions. You can quickly figure out what the client is looking to change or what they like about your work, which you just can't get through an email. Sometimes of course this just isn't possible. As a freelance designer I do find that I will have to send out a presentation to a client for them to review on their own. What I'll do is run you through how to put together this presentation and even provide you with a template to get you started!

The Start of Something New

Hi there! My name is Katie Major and I'm a curiously whimsical graphic designer. This first article is going to be a bit less formal. I want to give an introduction to who I am and why I'm a designer! The ultimate goal of my blog is going to be chatting about my life and thoughts on design.

Alrighty, so lets take a stroll down memory lane! I grew up in Dexter Michigan, a little town just outside of Ann Arbor. It was a small farming community that had one main street and a sheriff that knew everybody's name. Dexter was a great town to grow up in! There is a small drive-in A&W that my family and I would go to after I finished t-ball games and a Dairy Queen where you would often bump into a neighbor or friend.

Dexter was just as equally as great of a town to go to school in. I enjoyed art class the most as an elementary school student. My art teacher (Mrs. Price) was the inspiration for much of the projects that I did. She would put me into galleries all over Ann Arbor and my work even won a couple of awards! When I got into middle school and high school art wasn't really that emphasized so I started focusing on science instead. Since both my parents are scientists (my dad is a research scientist for U of M and my mom was a cytogeneticists at U of M as well) I started focusing my attentions on that. My passion for art wasn't rekindled until high school. My art teacher saw so much promise in me that she would have myself and a few other gifted students do independent projects. Although I loved art I didn't really know what I could do with it outside of fine art. I decided to follow my passion and become a veterinarian. I went to Albion College and decided to let my artwork be a hobby.